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How Science is a Crucial Player in the Social Media Game

Social media has started to become increasingly prevalent in the lives of consumers. We live in a generation now where information is highly available right at our fingertips. Information such as current events or promotions are easily accessible. There are certain scientific concepts that businesses should be aware of when developing… Read More

How to Best Market your Business on Instagram

Every social media site has specific ways to post that work best for the followers. If you are utilizing Instagram as one of your main channels, here are some tips: Show your expertise – to position yourself as an expert in the field it is good to share tips, hacks,… Read More

GoPro QuikStories

If you are a big social media user you probably have noticed the trend towards the so called “stories”, which give friends temporary updates of your day. First Snapchat, then Instagram, Facebook, and now GoPro. GoPro recently came out with “QuikStories” which are shareable videos from your camera for uploading… Read More

Strengthen your Social Media Game

Promoting your company/brand in an informative and effective way is one of the keys to strengthening your online presence. It is extremely important that you create a positive and friendly image of your company through social media. Here are a couple of tips to help with this: Link to your… Read More

Chart that Translates Emojis on Different Platforms

Many of us turn to Google Translate when we’re in need of a handy translator, but did you know that there is a chart that translates how emojis look on different platforms? The Unicode Consortium, a nonprofit that develops and maintains the computing-industry standard for how text, punctuation, and emoji… Read More

Why Buying Followers can Damage Your Business

There is a common saying that goes, “there’s no such thing as a shortcut to success.” This adage holds true even in  an age where technology demands more in less time. Having many followers, likes, and fans through social media looks good for a business. Many companies are desperate to… Read More

Snapchat Update: New Lenses and Freemium Option

On September 15, Snapchat released a new feature, allowing users to express their selfies using new animated “Lenses.” With a new look to filter snaps and videos, users can now animate and alter their appearances with Lenses provided on the bottom of the screen. To activate these Lenses, tap the… Read More

The Best and Worst Times to Post: Twitter

Find out how you can improve your social media strategies by knowing the best and worst times to post, when users are active, and how to get more clicks! Follow our #socialmedia series by following @RedOrum on Twitter or liking us on Facebook. Stay tuned for more as we’ll feature… Read More

The Best and Worst Times to Post: Google+

Google+ is not dead! Though social communities often neglect this platform, Google+ is a helpful tool to increase your SEO rankings on Google. Find out how you can improve your social media strategies by knowing the best and worst times to post, when users are active, and how to get… Read More

The Best and Worst Times to Post: LinkedIn

Improve your social media strategies by knowing the best and worst times to post, when users are active, and how to get more clicks! Follow our #socialmedia series by following @RedOrum on Twitter or liking us on Facebook. Stay tuned for more as we’ll feature different social platforms each week…. Read More

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